One Divided By Two = Freedom

Today, one entity becomes two.  

NewsCorp has split into the new Newscorp and the new 21st Century Fox. Newscorp keeps all of the print and digital media and Fox gets the broadcast and cable media.  Their theory being that by dividing the company, the two entities will be more focused and therefore stronger than the one put together.  

We will find out later today how the shareholders respond.  

There is nothing new with the spinout or the splitting of a corporation, but with each of these moves what is truly desired is that the freedom from the other creates new opportunities for creativity and leverage.  In my experience what I have seen is that one of the entities will immediately flourish and one one will stay somewhat the same. 

In this case, we will also have to wait and see.  

What we can predict is that the one that feels the greatest amount of freedom will be the one that exceeds the expectations.

( For a further faith based application of this post you can visit: http://purposedworking.blogspot.com/ )